Apparel Design and Merchandising (BS)

Shown here are the general learning goals of the program broken down into specific student learning outcomes (SLOs). These SLOs represent what a student should be able to do as a result of successfully completing this program. Student performance on these outcomes are routinely assessed by program faculty as a way of informing programmatic improvement efforts.

Goal Outcome

Students will demonstrate an understanding of aesthetics and design.

  • Students analyze current and past trends in the designing, merchandising and marketing of apparel products.
  • Students demonstrate the contribution aesthetics has to the development, marketing and merchandising of apparel and textile products.
  • Students display knowledge of the contribution aesthetics has to the development, marketing and merchandising of apparel and textile products.
  • Students identify merchandising techniques for designing, marketing and merchandising of apparel and textile products.

Students will demonstrate an understanding of cultural, econmic and poltical dimensions of global economy.

  • Students analyze the influence of global cultures on consumer acquisition of apparel products.
  • Students recognize the impact of a global apparel and textile complex on product development.

Students will demonstrate an understanding of industry processes.

  • Students demonstrate merchandising techniques for the design, marketing and merchandising of apparel and textile products.
  • Students use computer software packages for the industry recommended development of apparel products.
  • Students use industry software to demonstrate proficiency in illustration and presentation of apparel products.
  • Students use sewing equipment and machinery in the development of apparel and textile products.

Students will demonstrate an understanding of the relationship of apparel to consumer behavior.

  • Students differentiate consumer buying behavior based on demographic and psychograpic data.
  • Students evaluate aesthetic interpretations of apparel product based on cultural diveristy.